How to Pick the Perfect Email Marketing Service Provider for Your Lifestyle Business

Need Help Finding the Best Email Marketing Service? - Picture by Dimitri

Note: This is the second installment of the Email Marketing 101 series.

Imagine for a moment that you’re in the process of cooking a delicious meal for a room of 500. You’re in the kitchen, and you’re creating some of your best stuff.

But then, uh oh.

The electricity runs out, you hear something explode in the oven, and a dog gets into the kitchen and eats up a big chunk of the main meal and a piece of the cake.

You could blame it all on luck, but you realize that it could’ve been prevented.

The same holds true for picking the best email marketing service provider.

Pick the wrong one, and you may end up with an incident.

Pick the right one, and you may end up saving yourself a lot of grief.

When you’re running a lifestyle business, you want everything to run smoothly, because the more you have to micro-manage the process, the less time you have to live life.

That’s why I don’t go shopping for the cheapest email marketing service provider. I find the best fit for me. This doesn’t mean I buy the most expensive, just something that works.

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What Email Marketing is and How it Helps You Build a Lifestyle Business

What Email Marketing is and How it Helps You Build a Lifestyle Business - picture by fedewild

Note: This is the first installment of the Email Marketing 101 series.

When I started learning about online marketing in late 2006, I heard about email marketing and how important it was to build a list.

I heard about the “gurus” making thousands when they sent off an email to their list. It seemed great, but I could never figure out how I could apply the same principles without putting people off.

When I finally started this blog, I also started one of my first email lists, and my first emails were horrible. I made dozens and dozens of mistakes.

But it was through trial and error that I learned, and in this email marketing series, I’ll share some of what I’ve learned, so you can skip the learning curve.

Building a list is one of the most important things you can do when you’re building a lifestyle business. I can’t stress that enough, so I’ll say it again.

Building a list is one of the most important things you can do.

Most information out there on email marketing is overwhelming, because people aren’t good at presenting information, but this isn’t rocket science.

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How I Went From 0 to 1,012 Blog Subscribers in 101 Days

Getting to 1012 Blog Subscribers - Rails

[Note: This post was originally published in March 17, 2010, but I have rewritten and revised it to add new details and insights. Enjoy.]

It took me 101 days to hit 1,012 subscribers. I did it by using a very simple strategy that was free from overwhelm and stress.

Most bloggers never get past the 1,000 subscriber mark, or create a profitable online business, not because they aren’t good, but because they are afraid to use the most effective tools available.

I worked hard during those 101 days, but I loved every second of it. Looking back, I can still see where I made mistakes, but making mistakes is not the problem, not taking action is.

If you can consistently take action, you will achieve your goals.

And the way to consistently have the fuel to take action is to find and follow your passion.

We all have something like this inside of us.

If you can find a topic you could die for, you’re on the right track. If someone had a gun to your head and you had to choose one topic to write about for the next few years, what would you choose?

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The Renaissance Guide to Creating a Wildly Successful Online Business

Renaissance Guide to Online Business, picture by Rodrigo Soldon

Note: Have you signed up to the free Passion Calls yet? If you want to turn your passions into a real business and lifestyle, check it out here.

What does fifteenth-century Italy have to do with building a successful online business?

Quite a lot.

During the fifteenth-century, a banking family in Florence, Italy, called the Medicis, decided to fund artists, scientists, and creatives to come together to share what they knew.

They wanted to cultivate ideas, creativity, and innovation by bringing together people from different disciplines. This gave way to something we today call the Renaissance, one of the most innovative eras of history.

It happened because of what Frans Johansson calls the intersection of ideas in his book, the Medici Effect.

When ideas from different disciplines come together, magic happens, because sometimes the solution to a problem already exists, but not where you’re looking.

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The Passion Calls: Free Teleseminar Series to Help You Build an Advice-Based Online Business Around Your Passions

The first of three teleseminars has been held, but read on to get the recording to the first one and get on board to the next call.

This teleseminar series can be accessed via the phone, webcast, or Skype, so anyone can attend, from anywhere, with ease.

The Passion Calls is designed to help you get started on the right path by learning from the mistakes I’ve made.

As always, there are no invisible strings, hooks, or obligations attached when you attend.

This teleseminar series is 100% free.

And for those who can’t attend, recordings shall be generously handed out.

You can expect lots of valuable content on what I’ve learned during the years I’ve been doing this. I’ve made mistakes, spent thousands, wasted a lot of time, and I’m sharing it with you in hopes that you can avoid it better than I did ;)

It’s not an easy path, but it definitely is possible, as you will see.

Third Call Details

The first two calls are over. When you sign-up below, you’ll get a recording of both instantly, and you’ll also be notified of the third call, which will be the best yet.

Why? Because it’ll be about how to get paid to do what you love, and how to avoid the most common pitfalls that keep people stuck.

Specific details for the third call do not exist yet, but below are some vague ones to keep you satisfied ;)

  • Date: Sometime in Mid-Feb, 2012
  • Time: 12 Noon EST (9AM PST, 5PM UK)
  • Length: 60 Minutes (with 20 Minutes Q&A)
  • Teleseminar Details: Sign-up below to learn more

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