Something that has become more and more apparent over the years is how little influence my plans have on what actually happens.
I still have a direction for where I want my business to go, but I’m not rigid about it.
You could say that I have more of a general direction, or intention, rather than a detailed plan that outlines every step to my destination.
I also have the benefit of not needing to be rigid because I don’t need to aggressively grow my business.
Whenever I want to grow my business, I ask myself the magic question: Why?